Walden University Starbucks Diagram Discussion

Peer Review two colleagues that have yet to receive feedback from at least two students. In your response, include whether you think the diagram effectively documents the case. Provide an example to support your position.

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~Provides constructive, substantial, and meaningful input that is specific and directly related to the work-product of the colleague as it pertains to the assignment and weekly outcomes that will further assist your peer in developing his or her treatise

~Provides comments on organization, grammar, and proper APA formatting

~Remains professional in tone at all times.

General Guidance on Peer Feedback Length: Feedback to a peer will typically be 2-3 paragraphs and may also include revisions to the diagram itself.

2. Respond to two or more of your colleagues in one or more of the following ways:

~Compare your conclusions about the root causes and potential solutions in the case study to those offered by your colleague.

~Provide a different or expanded perspective by offering an insight that you gained by reading your colleague’s conclusions.

~Ask a question that will help your colleague think about his or her conclusions more deeply or broadly. Make sure you provide context and/or references based from the class readings, your own investigation, or your experience.

~Provide an example that further illuminates the conclusions or demonstrates how such thinking is employed elsewhere.

~Offer other lessons you learned from the case and suggest ways your colleague could implement those at his or her organization.

General Guidance on Feedback Length: Feedback to a colleague will typically be 2 paragraphs

WeeWeek 3 Discussion: Applying Systems Thinking

The high-level issues at Starbucks were their service gap and customer satisfaction gap. Starbucks was focused on growing the company, and customer satisfaction suffered because of it. Starbucks also geared their marketing towards their initial target group of white-collar females between ages of 24 and 44 (Moon & Quelch, 2018). Their marketing issues were contributed to the lack of a well-developed strategic marketing group within the organization. On the customer satisfaction side, the customers had high expectations to receive a quality handcrafted coffee drink quickly. Specialized equipment, number of partners, and type of drink ordered affected their ability to deliver the order quickly. Buying specialized equipment, hiring more partners or increasing store hours to meet customer needs were things that needed to be reviewed and determined.

Developing a strategic marketing group would help Starbuck target the right audiences and their current customers. The basic systems analysis above shows if Starbucks made the $40 million investment to increase store hours, the speed of service will increase. Then, customer satisfaction will increase, which increases sales and brings in more customers. Finally, Starbucks may need to increase the number of store hours again or add more stores.

There are many lessons to conclude from the Starbucks case study. Starbucks cares about their partners (employees). Taking the time to teach them the hands-on skills of the job as well as how to interact with the customers, sets the tone for the entire organization. I also found that Starbucks cares about the quality of their product and their customer experience. My organization has applied these lessons in a similar way. Initially, we are taught our main job, and we work to advance our skills to work on more challenging projects. Then, my organization encourages us to get to know ourselves and each other through other learning opportunities. I personally have participated in learning sessions that evaluated different personality types and skills, giving feedback, receiving feedback, writing skills, and managing virtual communication. My organization invests in their employees by allowing time away from the normal workload activities to learn about ourselves and each other.

References

Moon, Y., & Quelch, J. (2018). Starbucks: Delivering customer service [Case study]. HBS Case

9-504-016. Boston, MA: Harvard Business School.